Please Review This Email and Respond That You Accept

To say that customer reviews are powerful is an understatement.

A few sentences in a review can have more influence on consumers than an unabridged website. A difference of one star—or fifty-fifty a half-star—tin be all it takes for a shopper to choose a competitor over you. Non to mention that reviews are the top local SEO ranking cistron.

But in order to get those sentences or that extra star, you demand to ask your customers for reviews. This tin feel awkward or self-serving, but the truth is that people generally love to share their opinions; they just need that extra nudge.

In this guide, I'thousand going to show you why and how to ask for customer reviews in a variety of scenarios—with examples and templates to make your life easier!

Table of contents

• Why ask for reviews?
• How to inquire for reviews in person
• How to ask for reviews over the telephone
• How to ask for reviews via text
• How to ask for reviews with email
• How to ask for reviews postal service-purchase
• How to ask for reviews with your website
• How to ask vendors for reviews
• How to ask for reviews on social media
  
• How not to ask for reviews
• Final tips on asking for reviews

Why ask for reviews?

You tin can already adjure to the power of customer reviews from your ain shopping experiences. Think nigh the number of times you've chosen a business either because of what its reviews said or only considering it had reviews. Or maybe you were never on the fence at all, because you knew exactly what yous wanted to purchase because you lot heard smashing things nigh it from someone you know.

The fact of the matter is, what other people take to say about your concern carries more than weight than what yous take to say nearly your business organization, fifty-fifty if they are consummate strangers. Not convinced? Consider these online review stats:

• 84% of consumers trust online reviews as much equally personal recommendations.
• Improving your review star rating past 1.v could equal xiii,000 more leads.
• Every 1-star increment in a Yelp rating leads to a 5-9% increase in revenue.

If that is not enough to get you to leave your condolement zone and start collecting reviews for your own business, here are some more stats that might requite yous the boost you need:

• Consumers are willing. A BrightLocal study showed that 76% of those who are asked to go out reviews proceed to do and so.
• Consumers find reviews helpful. In a report conducted by Podium, 93% of consumers said that online reviews for local businesses are as helpful equally product reviews on sites like Amazon.
• Consumers seek out reviews. According to BrightLocal, 98% of consumers read online reviews for local businesses.

How to inquire customers for reviews

Whether you lot're looking to get more Google reviews, improve your Yelp ratings, become five stars on Facebook, or ramp up your Amazon reviews, there are a variety of ways to ask for them, including:

• In person
• Over the phone (or via text)
• Through your website (ideally, a reviews page)
• Via email (electronic mail nail, personal email, company email, email signatures)
• Via social media (direct message or postal service)
• Via cheers pages
• On receipts/invoices
• More than

We'll be covering all of these and more than in this post, but recall that you don't take to stick with simply one method of asking customers for reviews. In fact, you lot should have a few strategies running at once to ensure a steady stream of feedback is coming in about your business. Multiple and recent reviews help earn yous more trust from customers and also help your business to rank college in search results
.

How to inquire for a review in person

Asking for a review in person tin be intimidating, but it is the most effective approach. If the opportunity presents itself, seize it!

Ask in response to praise

The easiest scenario would be that of a customer who approaches y'all with unsolicited praise. In this case, express your appreciation for their taking the time to provide the feedback, and then make the proffer. For example:

Happy customer: [singing your praises]

Yous: That is so great to hear. We actually try our best to [exercise what you're beingness praised for]. And thank you then much for taking the fourth dimension to share your feedback.

Customer: For sure, thank you lot for providing such great service!

You lot: You know, if you could write what you just said in a review on [platform], that would be crawly. Those kinds of comments really help prospective customers to feel more confident in choosing us.

Customer: Sure!

You lot: Do you know how to do it?

Create opportunities with conversation

You don't have to await for a customer to come to you to ask them for a review. By and large you'll need to strike up a chat with them that will provide the opportunity. Yous can do so past asking questions most their feel with your shop, services, or products upon checkout. Practiced questions include:

• Did you find everything yous were looking for today?
• Is this your starting time time [using the product you're virtually to purchase]?
• How is that [production yous're purchasing]? I've tried [a similar production] but I have still to endeavour this one for myself.
• I hope you had a good experience with us…anything nosotros could improve or that you liked?

Don't force it

Of import: Don't inquire for a review upon a customer's first positive remark most your business. This will render your conversation ingenuine and you will come up off as not caring about their feel but rather just virtually getting the review. Reviews improve your reputation, only you won't get whatsoever (and your reputation will plummet) if you lot don't ask in the correct mode.

Instead, get a read on the client. If their response is short and indicative that they don't feel like talking, don't force information technology. If they respond positively and offer more data or feedback, continue the conversation. Equally it comes to a close, ask them for the review. For example:

"Well hey, cheers for the feedback. Nosotros honey sharing that kind of stuff with potential customers so they can feel more confident about choosing us. If you're comfortable with it, information technology'd be crawly if you could share any of what yous said to me in a [platform proper name] review."

How to ask clients for reviews over the phone

If you own or operate a business that is customer back up-heavy, y'all and your employees tin discover enough of opportunities to enquire clients for reviews over the telephone. Only choose who you're request wisely. If y'all've just helped a client through a long or hard problem, information technology'south probably not best to ask them for a review.

Nonetheless, if you have a cocky-proclaimed satisfied customer (ideally if they limited gratitude for your aid), this is a slap-up fourth dimension to ask for a review.

"I'm glad we were able to assist yous today and nosotros and so appreciate your business. If y'all have the time and wouldn't mind, we'd love it if yous shared this experience on [review platform of your pick]. People actually like to see that they'll become the support they demand should an issue with our services arise, customer accounts, of course, are the best fashion to show that."

You lot'll make your customer feel appreciated and valued which not only increases customer loyalty merely will also increase the chances of them actually giving you that review.

How to inquire for reviews via text

Text message communication is increasingly popular for businesses today, and you take two options if y'all go this route.

Personal asking

Business organisation: Hi Mike. We just completed your leap lawn cleanup. Looks great, bring on some rain!

Mike: Appreciate it. Tin can you email me the invoice?

Business: You bet, I'll send it tonight. Later looking over the chiliad, I'd love to get your feedback in a Google or Facebook review if you take sixty seconds. Just click here: [link].

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SMS service

There are as well SMS review request services that can gear up up automated texts after appointments and purchases.

Thanks for visiting [business organization name]! Share your feedback at [link]. [Nosotros actually read information technology!]

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How to ask for reviews via email

Using e-mail to ask for reviews is a solid approach for businesses. Showtime of all, it'south still a smashing channel for communicating with your customers: 91% of consumers open their email on a daily footing, and 58% of consumers check their email before doing annihilation else online. Second, you can include the link to the review platform right in the electronic mail and even test out unlike formats and linguistic communication.

You can ask for reviews via electronic mail in the form of an email nail or personal email.  You may want to do one broad email or segment it out as y'all run into fit. Here are some simple templates to follow.

Review request email template #one

Hey anybody!

Positive reviews from awesome customers like yous help other [athletes, parents, artists, ec] just like you to feel confident about choosing [business concern proper name]. Could you take 60 seconds to get to [link to review platform] and share your happy experiences?

Nosotros volition be forever grateful. Thank you in accelerate for helping us out!

Review asking email template #2

Hey everyone,

Did you know that the number of [business name] fans has doubled since last year? We must be doing something right! And whatever that is, we desire to keep doing it. Then tell u.s.!

If yous accept 90 seconds today, nosotros would dearest it if yous went to [platform] and wrote a review. A few sentences is all information technology takes! This enables u.s.a. to proceed providing the best feel possible for you, and helps others understand how [ business organisation proper noun] can brand their life easier.

Give thanks you in accelerate!

Review request email template #3

Beloved [offset name]

Thank you lot for your recent purchase. We promise you honey it! If yous exercise, would you consider leaving us a [platform] review? This helps united states to go on providing smashing products and helps others like you to find us and brand confident [detail] decisions.

Cheers in accelerate!

Review request email template #iv

Nothing can make a customer feel quite as appreciated as when they receive a personal email from the business owner. Cull a scattering of loyal customers who have done a great deal of business with you, or customers with whom you're hoping to cultivate lasting relationships, and send them a personal notation thanking them for their business and asking for the review.

Hullo [starting time proper noun],

We take a quick favor to ask. Would you mind heading to [platform] and writing a quick review?

Reviews aid usa keep up with your needs and they also help others like you to make confident decisions about [your topic].

Review or not, we nonetheless beloved you!

Hoping to see your smiling confront shortly,

[Name]

Company-wide email

Involve your employees in the process. Stress the importance of customer reviews to your staff and ask that they transport personal emails to customers. Permit them know that they would be personally contributing to the growth of your organization and they'll feel empowered to participate in the initiative.

How to ask for reviews post-purchase

For some businesses, asking for a review immediately after their buy makes sense, while others may want to wait to requite the customer fourth dimension to use it. Be sure to cater your mail-purchase review requests appropriately.

Thank you lot cards

With a pattern tool like Canva, yous can easily create fiddling cards to go in your production packaging, attached to receipts, or next to the mints that encourage reviews. The carte tin can say something like:

• "Did yous savor working with us? Leave a review!"
• "How did we do? Let us know by leaving a review at [link]!"
• "Got feedback? We'd love to hear it! You can leave us a review at [link]."

Buy confirmation emails

Post-buy trigger emails are cracking places to ask for reviews. Hither are two curt and sweet ways to request reviews or feedback in your after-purchase thank you pages:

"Thank you for your purchase! If yous enjoyed your shopping experience, tell us (and others) nearly it!"

"Cheers for your buy! If you are happy with your [new product], delight have a minute to review it hither [link to review platform]."

Chewy'due south email is a bully example of providing the bodily items the client purchased and a link to review each.

We'd honey to hear how you and your pet enjoyed these products. Please go out a review then we tin can share it with other pet parents only like you.

And I specially like this ane past Biscuiteers because they include others' reviews. This helps give customers a starting point so they're not starting from scratch.

Give thanks y'all then much for your recent order. Buying pressies should be practiced fun and we're curious to observe how easy you institute it. If you lot can spare a few minutes to exit us a review nosotros'd be super grateful!

How to inquire for reviews on your website

Y'all can include a CTA to leave a review in various places on your website, only many businesses do good from having a dedicated reviews or testimonials page accessible via their main navigation (as this is 1 of the first things a prospective client seeks out when considering a business organization).

Take a "leave the states a review" page

In the example below, this business concern has a review item in their main navigation, with the power to read and leave reviews.

In the "leave a review" page, y'all're asked to requite a thumbs upwardly or a thumbs downward. In one case you lot hit the thumbs up, y'all're prompted to leave a Google review.

Include existing reviews

Be sure to have a page that show existing reviews, or to include them right on your "get out a review" page. This shows people how curt their review can be and gives them a starting point.

Many content management systems have a plugin or script that allows y'all to aggregate your reviews from other platforms into a feed on this page. Simply you can also add together them manually. Either way, it is best to have the reviews announced on the folio in text form (as opposed to screenshot or paradigm). This is because reviews are oftentimes packed with important keywords that tin boost your SEO, but Google won't pick up on these words if they're in epitome form.

How to ask for reviews from vendors

If yous do a lot of B2B work, consider your vendors and partners for reviews. Other business concern owners understand the value of a review, and leaving ane on their website or listing may be enough to get 1 from them without even asking.

However, at that place are opportunities to ask for reviews from them too. If you find yourself in a meeting with a client or a business partner, don't be agape to simply say,

"Mr. Smith, I really have enjoyed working with you on this project and value your insight. Would you be willing to share your experience with our company past contributing a short review for our testimonial page?"

Or

"Positive feedback from not just customers, but as well the partners we work with actually helps united states to go on alluring more than great customers and partners such equally yourself. If y'all wouldn't mind leaving a review, we would actually appreciate that."

How to inquire for reviews on social media

You can ask for reviews on whatever social media platform, but Facebook should be your top priority since it's a elevation review site.

Enquire and include a link

What better way to get Facebook reviews than via Facebook postal service? In the simple example below, this insurance agency writes:

We Fifty❤️ VE our customers! If yous desire to bear witness us some love, leave usa a review!

Create posts out of existing reviews

The other way to go is to share reviews on your feed equally they come up in, like this local business does below. You can always add together a link for customers to leave their own reviews.

How not to ask for reviews

While you are encouraged to ask for reviews, there is a correct and a wrong way to go near it. Here are some approaches yous should avoid.

Incentivizing with gifts or discounts

You should non, under whatsoever circumstances, offer a discount or free gift in exchange for leaving reviews. This is against the terms and conditions of many review platforms like Yelp and Google, and tin lead to a high volume of low-quality or star-only reviews (with no text). The purpose of reviews is not primarily to benefit the business but to empower prospective customers to make informed decisions.

However, a pay-it-forward entrada like the one below would be perfectly suitable. It reads:

For every review we receive we volition donate up to $10 to the Make-A-Wish Foundation

Ownership reviews

Once again, this policy is in place to keep review platforms honest and authentic.

Request apologetically

Don't be afraid to enquire for reviews. People (as mentioned above, 67% of people) are generally willing to leave reviews. People like existence heard, and volition exist extra willing to lend their voice to a company they feel has met their expectations, as a way of returning the favor. Plus, you are empowering them to give other consumers merely similar them the confidence to brand an informed determination

Not responding to reviews

Don't forget to reply to reviews. Beginning off, this is a manner of acknowledging and expressing appreciation for the customer' taking the time to do so. 2d, this tin help yous to build customer relationships and retain more of them. Finally, it shows the rest of the public that y'all are attentive to the voices of your customers. Responding also builds date and activity on your listing, which Google takes into account when ranking business listings.

Final tips on asking for customer reviews

There are many ways to ask for reviews, just the nigh effective method and/or platform will be unlike for each business. Equally mentioned above, your best bet is to accept a few strategies in place at once, and to experiment with particular methods to detect out which ane(s) work best for you! Only remember these key takeaways:

• Reviews aren't selfish; they empower your customers to help other consumers make smart and confident decisions.
• Be genuine and don't strength it.
• Proceed email correspondence brusque and sweet. The faster the e-mail reads, the easier they'll perceive the process to be (a copywriting psychology principle!).
• Go far as easy every bit possible for the customer to leave a review (including using short, easy-to-retrieve links for printed materials).
• Retrieve that customers are willing to go out reviews.
• Reply to reviews, good and bad!

A steady stream of good-quality reviews is essential for your reputation, ranking, and ultimately even your revenue. And so follow these tips and get a review strategy in place asap!

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Source: https://www.wordstream.com/blog/ws/2020/07/16/how-to-ask-for-reviews

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